Export to Europe from India with Amazon Global Selling
Expand to Europe and reach millions of customers across nine countries with one account. Start selling today.
Why export to Europe?
Europe offers Indian businesses access to millions of digitally-savvy customers with strong purchasing power and a growing appetite for quality products. With the recent India-EU Free Trade Agreement reducing trade barriers and tariffs, now is the ideal time to expand your reach across one of the world's most established ecommerce regions.
Here’s why you should start your European expansion journey with Amazon Global Selling today:
Here’s why you should start your European expansion journey with Amazon Global Selling today:
1 account, 9 countries
Sell across the UK, Germany, France, Spain, Italy, Poland, Sweden, Netherlands, and Turkey with a single seller account.
End to end fulfillment and logistics
Amazon FBA handles international shipping, storage, packing, delivery, and customer service across all European marketplaces.
Compliance and regulatory support
Navigate VAT registration, customs clearance, and product certifications with expert guidance at every step.
Year-round international sale events
Boost revenue with Prime Day, Black Friday, Cyber Monday, and Christmas sales across all European markets.
Multilingual listing tools
Overcome language barriers with automatic translation and listing optimization for each marketplace.
Payments in INR
Receive payments directly in Indian Rupees with transparent, hassle-free currency conversion.
Get started with $50,000 in incentives
Ready to sell with Amazon? As a new seller, you can take advantage of a series of incentives.
10% back on your first $50,000 in branded sales, then 5% back through your first year until you reach $1,000,000
$200 credit towards fulfillment costs when you use Amazon Global Selling SEND
$400 credit for inbound placement costs
Free storage and customer returns with auto-enrollment in the FBA New Selection program
$50 credit to create Sponsored Products or Sponsored Brands ads
*This offer is limited to selling on Amazon US, UK, France, Italy, Spain, or Germany marketplaces.
Terms and conditions apply.
Terms and conditions apply.
Top Amazon marketplaces in Europe
The UK: A strong first step into Europe
The United Kingdom offers Indian sellers one of the strongest entry points into Europe, and right now, the opportunity is stronger than ever. With the India-UK Free Trade Agreement reducing tariffs and trade barriers, you'll benefit from favorable terms that make exporting more profitable.
Reach 8 additional European markets with a single seller account
Germany
France
Spain
Poland
Turkey
Sweden
Netherlands
Italy
How to export to Europe with Amazon Global Selling?
Step 1: Create your selling account
Create an Amazon seller account on Seller Central to reach global customers. With a single selling account, you will be able to sell across nine countries in Europe.
Step 2: List your products
Once registered, list your products on Amazon global marketplaces. Use the latest tools and expert support to make your listings more visible to customers.
Step 3: Ship and deliver globally
Choose to manage your own logistics through Merchant Fulfilled Network (MFN) or get expert support from Amazon to store, pack, ship, and deliver internationally with Fulfillment by Amazon (FBA). If you are an FBA seller and opt for Amazon SEND, partnered carriers will handle customs clearance for you.
Step 4: Receive payments and grow your business
Receive payment in INR directly in your bank account, and use tools like Brand Registry and Amazon ads to grow your business.
Top products to export from India to Europe
Click to view top products
Home
• Sheet and pillowcase sets
• Pillowcases
• Flat sheets
• Towels
• Bedsheets
• Pillowcases
• Flat sheets
• Towels
• Bedsheets
Apparel
• T-shirts
• Button down shirts
• Sweatpants
• Briefs
• Camisoles and tanks
• Button down shirts
• Sweatpants
• Briefs
• Camisoles and tanks
Furniture
• Carpets
• Mats
• Area rugs
• Mats
• Area rugs
Toys
• Science kits and science toys
• Paper craft
• Paper craft
Beauty
• Hair treatment oils
• Body butters
• Body butters
Health and personal care
• Blended vitamin and mineral supplements
• Electrolyte solutions
• Electrolyte solutions
Documents required to export to Europe
Hear from our export champions
Frequently Asked Questions
How can I register myself as a seller on Amazon Europe marketplaces?
You can easily export from India to Europe with Amazon Global Selling. Learn what’s required to sell in new international marketplaces, including applicable taxes and regulations. Simply register with Amazon Global Selling by sharing a few basic details, list your products on the marketplace of your choice, and you’re ready to start exporting.
What are the details required to register as an exporter for Europe through Amazon?
To register as a seller with Amazon Global Selling, you'll need to submit a few key documents, including ID proof, business license, address proof, etc. Review our registration guide to learn more about how to register as a seller on Amazon Global Selling.
How much will it cost to sell in Europe?
Currently, Amazon charges £25 (excl. VAT) as a monthly subscription fee for you to sell on Amazon Europe. Additional fees may include referral fees (based on the product you sell) on your sales and other shipping and promotional costs you might incur based on how you want to do your business.
What is the procedure to get VAT?
To store or sell goods to customers in Europe, you are required to register for VAT. While each Amazon seller is solely responsible for being VAT compliant, Amazon can assist you with regulatory and compliance requirements through the Service Provider Network or the VAT Services on Amazon Program. The time it takes to become VAT registered can vary. To avoid delays, we recommend that you start the process as soon as you register your Europe seller account.
What are the export documents required to sell internationally?
To export from India, sellers have to obtain certain export documents and comply with regulations. Export documents and compliance depends on the product category, origin (India) and destination country.
I don’t have a Amazon India seller account. Can I still sell on other Amazon international marketplaces like the USA, the UK, etc?
Yes, you do not need an Amazon India seller account to sell globally. Simply register and create a seller account in the Amazon marketplace you want to sell your products in.
Are there any language requirements to sell in Europe?
Amazon requires the listings and customer support (delivery and product related) be provided in the native language of the marketplace country, but you need not worry. Many sellers handle language requirements through a mix of Amazon’s translation support tools and/or external third party translation service providers.
If you are an existing Amazon seller, Amazon simplifies managing your listings with Build International Listings (BIL). The BIL tool helps you in listing your products across all marketplaces by adding offers and synchronizing prices. It also translates the content in international languages such as German, Japanese, French, etc. BIL enables you to add numerous offers to additional marketplaces quickly.
If you are an existing Amazon seller, Amazon simplifies managing your listings with Build International Listings (BIL). The BIL tool helps you in listing your products across all marketplaces by adding offers and synchronizing prices. It also translates the content in international languages such as German, Japanese, French, etc. BIL enables you to add numerous offers to additional marketplaces quickly.
I am already selling on Amazon.in and have a Seller Central account. How can I sell globally with Amazon?
If you are already selling in Amazon.in, all you need to do is navigate to the "Sell Globally" section on Seller Central, choose the global marketplace you want to expand to, and follow the steps to register and start selling.
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