Become an seller

Take your brand to new heights, sell on India's most visited shopping destination
Chance to get benefits worth
₹ 25,000*
A collage of products and brand storefronts on
Business woman looking at her phone

Benefits worth ₹25K

Ready to sell? Start your business on and get the opportunity to get benefits worth ₹ 25,000*
icon: checkmark
Rewards worth ₹15,000 for investing in sponsored ads
icon: checkmark
Up to ₹6,000 in ad credits in Amazon Ads account
icon: checkmark
Up to ₹2,000 in potential rewards for adding more listings
icon: checkmark
₹2,000 as reward by participating in FBA Dhamaka

71% of new sellers get their first sale in 4 weeks on average.1

play video

"Amazon has been our pillar since day one, making us the number one electronic brand on the platform. In fact, I feel the 'A' in boAt stands for Amazon." 2

Aman Gupta
Cofounder & CMO, Boat


brands are in Amazon Brand Registry


lakhpati sellers on in 2023
a stack of three Amazon boxes

Bring your brand on

Use tools to help customers discover your unique products and protect your intellectual property.

25% new brand owners on get their first one lakh in sale within 100 days of launch on average.1

Steps to register your seller account

1: Register your account

Create a seller account on with GST and bank account

2: Choose storage & shipping

Choose store name, storage, and delivery options

3: List your products

List your products with photos and description

4: Complete orders & get paid

Deliver orders to customers on time and get paid within 7 days of delivery

Frequently Asked Questions

How do I sell on
To sell on, you need to create a seller account. You will require GST or PAN details and an active bank account to register as a seller. Enter your business details, select shipment method and list your products to launch your store on
What are the requirements to start selling on
You require GST (or PAN for GST-exempt categories) and an active bank account to register as a seller. You should also have your email and phone handy for account verification through OTP.
How to create a seller account on
To begin creating a seller account on, go to or and click on 'Start Selling' button. If you already have an account on, you can login with the same credentials. Otherwise, select 'Create New Account' option and start registering with your email and mobile number.
Is there a fee to create a seller account on Is selling on free?
You can create a seller account on and list your products without any cost to you. When you get an order, referral fees (based on your product category) and Closing fees (flat fee for every order received) are applicable. Remaining fees, if any, will be charged based on the fulfillment option and program/service you are availing.
What is Amazon Seller Central?
Seller Central helps you to oversee the status of your business on It is a one-stop destination to help you manage, learn, and strategize for selling and potentially growing as a seller on

Amazon Seller Central dashboard enables you to list your products on, take care of shipping and logistic needs, track sales and payments in real time, analyse your business on, among other features.

Start your Seller Journey

Join our family of 14 Lakh+ businesses who sell on
It takes only 15 minutes to setup your account
1 Amazon Internal Data, 2023
2 Disclaimer
The above information and claims have been provided by the independent third party Sellers and displayed by on an 'as-is' basis. makes no representations as to the accuracy, correctness, reliability or validity of such claims and information and does not provide any guarantees or warranties of any kind, express or implied, whatsoever in relation to the same.