How to Register on Amazon as a Global Seller?

Registering with Amazon Global Selling is a simple and easy process that can be done anywhere, anytime.
Here’s a detailed guide for you to understand how to register on Amazon and documents required, before you get started.
How to register as amazon global seller
There are over 4.5 billion internet users in the world, according to Statista 20211. With the internet penetration expanding across the globe, it’s no surprise that many Indian sellers are opting to take their business to the international markets by selling online.

Herbal products, textiles and leather are popular among customers in developed countries like Japan, USA, and Europe. A few years ago, meeting these demands among customers abroad via exports might not have been an easy task. But today, it is easier to become a global seller with simplified procedures and benefits provided by ecommerce export programs like Amazon Global Selling.

What is Amazon Global Selling?

With a vision of enabling $10 billion in cumulative exports by 2025, Amazon Global Selling is an ecommerce exports program that has given the required support to 70,000+ Indian exporters and entrepreneurs looking to expand globally. Not only has the program helped create awareness about exporting from India, but it has also provided Indian exporters the required assistance to grow their Amazon online business hassle-free.

Today, an Indian seller from any town in the country can register and sell globally to 200+ countries and territories with Amazon Global Selling from the comfort of his home. As per the Amazon Exports Digest 2020, the program has witnessed a 100% growth to achieve $2 billion in cumulative ecommerce export sales from India. It has helped MSMEs establish their export business and provided them with a brand identity that resonates globally. Reaching countries such as the USA, UK, Middle-East, and Asia-Pacific was a mere dream for Indian sellers. Not anymore! With Amazon Global Selling, exporting from India is not just easy but also a simple process.

How to register on Amazon as a global seller?

You don't need an Amazon India seller account to sell globally. You can simply register and create a seller account in the Amazon global marketplace you want to sell and start exporting. Wondering how to start an Amazon business? Here’s a detailed guide on how to register on Amazon as a global seller:

List of documents required

ID Proof:
➢ Aadhar card, passport, PAN card and driving license
Address Proof:
➢ Bank statement and credit card statement
Credit Card:
➢ Any international enabled card including VISA and MasterCard

Step 1: Business Information

► Add your business details. If your company is registered, select ‘Private-owned business’, and then enter your company name.
► If you are an individual, select ‘None, I am an individual’, and then enter your name as per the ID proof.
► Next, enter your business address as mentioned in the address proof.
► Enter a valid phone number. An OTP will be sent for verification.
► Enter primary contact person details as per the national ID card (Aadhar Card/Driving License/Passport), which will be summited for Seller Identity Verification later.

Step 2: Seller Information

► In the next step, fill the required details as per your national ID card. If you’ve uploaded an Aadhaar card, the expiry date field should be left blank.
► Enter all the beneficial owner details, only in case of a partnership firm.

Step 3: Credit Card

► Enter the details of internationally accepted credit card. Upon completion of registration, your credit card will be charged the monthly fee (if applicable) or USD $1 (excl. VAT) to validate the credit card.

Step 4: Store Information

► Select a template to be displayed on the website. This can be changed later.
► Complete the information regarding UPC and brand registrations. If you do not have UPC, GTIN exemption request can be raised to sellersupport.

Step 5: Seller Identity Verification

► Enter the required details as per the national ID card.
► Submit the documents in the fields provided. Documents uploaded should be less than 10MB in size. The accepted formats are *.png, *.tiff, *.tif, *.jpg, *.jpeg, and pdf.
► Post this, a video call verification will be scheduled at a given date and time. You can reschedule if the time does not suit you.
► Please check your email 24 hours before the video call appointment for further details.
► During the video call, please make sure you have the physical copy of the national ID card and documents submitted while registration. The concerned person whose national ID card has been uploaded should be present.

Why export with Amazon?

Amazon Global Selling has eased the roadmap for MSME exports. With a range of facilities under one roof, the ease of doing export business has amplified. Amazon Global Selling Program has helped remove barriers to global trade by providing expert service in logistics, delivery, and other segments.

Not only has the Amazon Global Selling Program facilitated MSEMs to grow, but it has also ensured that established Indian sellers take their businesses to the global level. Here are a few reasons why you should explore the program:
Amazon export business-  Amazon Global Selling benefits

Grow your business globally

Why limit to India when you can acquire new international customers? Amazon Global Selling takes your business to millions of customers across the world.
Amazon global selling India

Diversify your sales all year round

Not just Diwali, make the most of international peak selling seasons & sale events like Prime Day, Christmas, Black Friday, and Ramadan, among others. Choose from 30+ categories to sell globally.
Fulfillment by Amazon FBA

Use Amazon's tools for easy expansion

You can focus on your business while Amazon helps you with international logistics like Fulfillment by Amazon (FBA) and customer service, among others.
Amazon seller guide


Have questions about Amazon Global Selling or registration? We've answered some of the most commonly asked questions by sellers.
computer icon with Amazon Smile logo

How to register?

Wondering how to export from India? You can register as an Amazon global seller and start selling in 4 easy steps.
Published on April 25, 2020.

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