GLOBAL SELLING BLOG

How to start an export business with Amazon?

Expanding across the globe is no more a tough nut to crack, thanks to ecommerce export programs like Amazon Global Selling. Anybody can start an export business anywhere, anytime. We tell you how in this blog.
How to Start an Export Business with Amazon
Over 70,000 exporters selling in 200+ countries and territories and reaching global heights - all it takes is one click! Amazon Global Selling, an ecommerce exports program, has been the backbone for several exporters who wanted to expand their businesses across the world with ease and less investments.

The export business has certainly become quite lucrative over the years, especially since the advent of ecommerce that provides support to expand globally from anywhere, anytime.

Small and medium business entrepreneurs have significantly benefited from ecommerce as they could reach more customers not just in India but worldwide without any hassle or heavy investments. With Amazon Global Selling, any seller can register, list products and get started with their export business.

Growing exports from India to the world

India is one of the fastest-growing economies globally. The Government of India has predicted a 7.2% average economic growth for the next five years1. A major part of this growth is attributed to the export trade of India and the expansion of small and medium ecommerce businesses.

There is an increased ease and accessibility to start exporting from India, thanks to Amazon Global Selling. Over 70,000 Indian sellers have started an export business with the ecommerce program and are today, successfully selling in 200+ countries and territories. Many of these sellers are MSMEs, who are experimenting with the latest manufacturing processes and creating unconventional products that are traditionally Indian yet contemporary.

Along with the Indian government, Amazon has supported thousands of MSMEs to kickstart their export businesses. State governments of Karnataka, Punjab and Himachal Pradesh have signed Memorandum of Understandings (MoUs) with Amazon to enable better access to local MSMEs. Amazon also conducts workshops and webinars for Indian sellers to understand export procedures and start selling globally.

Minimum investment to export from India

One of the common questions that comes up when planning to export from India is what would be the minimum investment to start an export business? You don’t need to be a big manufacturer or an existing exporter to take your business global. Planning the right way can help you start an export business easily with minimal investment. As you understand the international markets and customers, you can expand your business further. A key point when planning your export business is to estimate the financial requirements. Below is a list of few requirements that can help you get started:

• Ecommerce exports can help you sell internationally at relatively low costs. Register with Amazon Global Selling and pick the most suitable selling plan - individual and professional. Know more about the cost to export with Amazon here.

• To export from India, Import Export Code (IEC) is mandatory to get all licenses and documents. You can obtain an IEC from DGFT website. Read this free guide to understand IEC application.

• Find a logistics and fulfillment partner to ship internationally. As an Amazon global seller, you can opt for Fulfillment by Amazon (FBA). With Amazon FBA, all you have to do is ship your products to Amazon’s international fulfillment centers. Amazon stores, packs and delivers products on your behalf.

While these are a few requirements, depending on your product category and destination country, you might need additional licenses and documents. Know more about export documents here.

Why start an export business with Amazon?

Growing customer network

With over 300 million+ international customers across the world, Amazon holds a wide customer segment for every type of product. As an Indian seller or exporter, you can leverage Amazon’s global scale and reach to expand your business and acquire new customers.

Export business that runs 24x7

One of the important benefits of starting your ecommerce export business with Amazon is that you can manage your business easily from the comfort of your home in India. You don't need to open a store or set-up a warehouse in any other country. Once listed, your products can be viewed and purchased by customers anytime. You can also ship your products with Fulfillment by Amazon (FBA).

Easy international shipping

If your inventory is located in a different country than the marketplace where your customers placed their order, you need to ship the product internationally to your customer. An alternative way to fulfill your international orders is to use Amazon FBA where you would like to export to.

How to start an export business with Amazon?

Register your business

First, you must register your tea export business with Amazon Global Selling. You don’t have to be an existing Amazon India seller. The registration can be done online on Seller Central. All you’ll need are KYC documents and IEC.
Amazon seller registration

List your products

Once you have successfully registered to sell globally on Amazon, you can list your tea products. Remember to follow tips on how to list your products include attractive pictures and descriptions that’s clear to international customers. You can also seek help from third party service providers.
How to list your products on Amazon

Ship & receive payments

Once a customer places an order, you can choose to deliver by yourself or you can opt for Fulfillment by Amazon (FBA). Under FBA, Amazon takes care of shipping, delivery, returns and customer concerns. Once a customer purchases your product, Amazon credits the money in your bank account in the currency of your choice.
Amazon FBA

Grow your export business

Once you have understood the international markets and export licenses, you can grow your business by using Amazon advertising, list and sell in bulk, and other promotional activities. You can also participate in international sale events and reach more customers.
Amazon global selling

Why export with Amazon?

Amazon export business-  Amazon Global Selling benefits
Why limit to India when you can acquire new international customers? Amazon Global Selling takes your business to 300 million+ customers across the world.
Amazon global selling India
Make the most of international peak selling seasons & sale events like Prime Day, Christmas, Black Friday sale, and Ramadan, among others.
Fulfillment by Amazon FBA
From leather and textile to jewelry, consumables and toys, choose from 30+ product categories to sell internationally.

Frequently Asked Questions

What are the documents required to sell and ship globally?
To sell globally, you will require:
- IEC (Import Export Code)
- AD code from a bank (Authorised dealer code)
- KYC documents like identity and address proof
- Credit card
- Documents and licences depending on your product category and destination country
How much does it cost to start an export business?
You can register your seller account on Amazon Global Selling. To export and sell on international marketplaces, you will be charged a seller fee. The Amazon Global Selling fees depend on your selling plan, product category, fulfillment strategy, and other variables. The options are flexible allowing you to choose the most suitable export cost from India for your business goals.
How do I start an export business from home?
You can start your ecommerce exports business with Amazon Global Selling in just a few minutes. Register as a seller on Amazon Seller Central and choose your business plan. List your products and export easily from India.
Published on 25 April, 2021.

Sources:
1 https://www.thehindu.com/business/Economy/indias-real-gdp-estimated-to-contract-by-77-in-2020-21/article33521311.ece
2 https://www.ibef.org/news/cii-amazon-india-join-hands-to-boost-msme-business
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*Map not to scale. The map has been used for design and representational purpose only, it does not depict the geographical boundaries of the country. These do not conform to the external boundaries of India recognized by the Survey of India.

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