Whether it’s online or local, ensure your brand is everywhere. In order to beat the competition for the first few months you may have to drop your prices or find a value proposition that your prospects will appreciate. A coupon in the local newspaper, or a discount flashing every time they pass your store is known to work quite well. If you have a website make sure it’s user-friendly and clutter-free
. A great way to do this to segregate your products to sell online
as performance parts, replacement parts, models, custom parts, and other relevant groups. Make sure you clearly mention the details of each product, its make, terms of sale and return, shipping policies, warranty if any and other related information.
Apart from this, building a network with other auto spare part dealers also goes a long way in ensuring your inventory doesn’t pile on dust. So if you’re looking to kick start your business in this niche or any other, signing up with Amazon as an e-seller
would help share the load of making a successful profit from the get go itself.