All About Selling

FAQs to understand the market trend and become a better seller

20/07/2021

Continuing with addressing FAQs, this blog aims to identify what is it that the young buyers look for while buying a product. It also helps figure out which products to sell that are in-demand and can be profitable for your business.

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To become a better seller, you need to understand how the marketplace functions, keep yourself updated with the new trends, and understand your buyers’ needs. In one of our blogs FAQs to win the Next-Gen shoppers, we talked about how to win the younger buyers and get them to buy your products. We continue answering some more questions about selling to the Gen Z buyers. Here we talk about how you can identify what’s trending in the online selling world and how you can make better selling decisions.

1. What are some trending products to sell online?

Just as people’s resolutions change every new year, the buying trend and the demand for products also change annually. Looking back at 2020, the essential and work form home products trended the most. As we’ve entered 2021 now, some of those essentials are still trending like sanitizers, cleaning supplies, etc. With them, we have a bunch of new trending and in-demand products like skincare products, comfort clothes, etc. For a complete list of what’s trending in the online selling world, have a look at the trending products of 2021.

2. Is selling new products online a good decision?

As a new seller or even as an existing seller, this question may pop up in your mind. How risky it is to try and sell on a new category? Will that be profitable?

Well, the younger generation favors innovation and is in search of new exciting products always. Take personalized products, for example. The youth have taken this trend to a new level by personalizing almost every product, and it’s only going to increase in demand. The only thing you need to take care of while dealing with a new product category is that your product should be something that people need, something that solves their problem. If you can figure that out, selling the new product can be a smart decision for your business.

3. How to beat my competition in selling trending products?

The simplest and the biggest thing to beating your competition is to do everything in favor of your buyer. Here are three the key ways:

- Lowest price - Low product price is something that turns eyes to any product. Offer the lowest price to beat your competition. On Amazon, you can automate your pricing to adjust and offer a competitive price.
- Keywords - Another major way to capture the market is by owning the Keywords. Identify the search Keywords in your category and find out your competitors’ keywords and then include them in your product title, so that anyone who searches in that category lands up on your page.
- Advertize - If thinking of a particular product brings a specific brand to your mind, that’s an advertisement done right. Advertise your brand enough, both in and outside the Amazon marketplace, so people look for your brand when they decide to buy that product.

4. What catches the nextgen buyers’ attention?

Gen Z or the nextgen buyers have become more conscious of everything around them and what they use. They want more than just a product. What they look for is a product they can relate to and bond with. Now there are already multiple sellers selling the same product, so you can stand out by offering them a wholesome experience. Things that can attract these buyers to your product can be a problem-solving product, eco-friendly product, a product made of recycled materials, etc. Anything that is making society and the world a better place is a successful product in itself.

5. Can providing a rich customer experience be a game-changer?

DEFINITELY.
Receiving damaged products or delayed deliveries can put off anybody, reducing your seller rating and probably your sales. To be the best, you need to offer the best. Premium customer service has become a crucial part of eCommerce and the one who excels in it is the king of the online selling world. Free and fast deliveries, good packaging, active response to queries, acting on feedback and working on the shortcomings, providing frequent offers and deals are some things that make your buyers happy. Join FBA on Amazon to avail the Prime services and offer a rich buying experience to your buyers.

We hope these answers help you in decision-making for adding new products to your listing, getting a headstart from your competition, and building trust in your buyers to expand your business. Got any questions? Reach out to us anytime and we’ll help with your queries. Join Amazon for an amazing online business.

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