Prime Day

Take your brand from India to the world this Prime Day

Register now to start selling on Amazon US in time for one of the biggest shopping events of the year.

Sellers achieved record sales in the US during Prime Day 20251

Why launch before Prime Day?

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Tap into peak Prime Day demand

Launch ahead of Prime Day to help increase your chances of reaching new customers early.
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Get early momentum for long-term growth

Being live ahead of the event may help you gather reviews, improve visibility, and build buyer trust — giving your brand an early advantage.
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Leverage increased customer traffic

As customers visit the marketplace driven by event awareness across channels, your deals and selection may gain more visibility.
One account, nine countries

Sell across 18+ Amazon global marketplaces

Create your Amazon seller account on Seller Central and start selling to millions of customers worldwide.
One account, nine countries

Get end-to-end fulfillment support

With Amazon FBA, let Amazon handle shipping, storage, packing, delivery, and customer service so you can focus on growing your business.
One account, nine countries

Navigate compliance with expert support

Get guidance on customs, product certifications, and export documentation — so you can scale globally with confidence.
One account, nine countries

Reach more customers through year-round events

Participate in high-traffic events like Prime Day, Black Friday, Cyber Monday, and the holiday season to help increase visibility.

Get started with $50,000 in incentives

Ready to sell with Amazon? As a new seller, you can take advantage of a series of incentives.*
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10% back on your first $50,000 in branded sales, then 5% back through your first year until you reach $1,000,000
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$200 credit towards fulfillment costs when you use Amazon Global Selling SEND
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$400 credit for inbound placement costs
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Free storage and customer returns with auto-enrollment in the FBA New Selection program
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Earn up to $1000 credits when you launch and spend on Sponsored Products within 30 days after launching
*This offer is limited to selling on Amazon US, UK, France, Italy, Spain, or Germany marketplaces.
Terms and conditions apply.
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Prime Day is coming

Are you ready to make the most of it?
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