You might have laid out the best e-Commerce
store in terms of your products, design and look, but that is not the end of the process. You must ensure an efficient, safe, and secure payment gateway for your customers to start showing their trust in you. Your customers should be able to rest assured that their credit card information is completely safe and encrypted on your website. Only once they trust your site, will they be in a position to transact with you with their minds at ease. The right e-Commerce payment gateway could be an effective tool to seal that.
Payment gateways process credit card payments and other forms of internet transactions, in a secured format via any website or web-enabled device. They facilitate these transactions by transferring critical information between payment portals and the front-end processor, which is usually a bank.
If you run a business that earns its revenue online and you fail to secure and streamline the payment options, you stand the risk of losing customer’s trust in you. This will result in a shrinking bottom line. After all, keeping your customers happy and satisfied must be your top priority. To avoid making your customers unhappy, try investing in the right e-commerce payment gateway.
All payment gateways are not identical, so you need to make the right choice. The factors worth considering are:
Ensure that the transaction fees associated with a payment gateway are well within your budget.
Ideally, avoid payment gateways that require you to go through a sign-up process.
Should you want to expand your online business globally, scout for payment gateway with multi-currency support.
Pay close attention to the terms and conditions of the payment gateways to ascertain whether you can sell physically or digitally
Check out the acceptable payment modes such as credit cards, debit cards, PayPal accounts etc.
Ensure the payment gateway does not force users to fill up unnecessary fields.
Use Amazon’s payment gateway
Setting up your online store and getting access to our expansive and expanding customer base becomes a cakewalk, the moment you sign-up as a seller with Amazon. You don’t have to worry about setting up your own e-Commerce payment gateway. With Amazon’s best-in-class encryption technology, you are assured that you and your customers stay protected all the time.
So fuel your conversions and offer your customers a multi-device, completely secure payment experience. Register now to start selling on Amazon