Amazon Global Selling

GI-tagged in India. Treasured by the world.

India’s GI-tagged products carry stories, skills and traditions that are unique to their place of origin. Take these authentic products from local markets to customers around the world with Amazon Global Selling.

What is a Geographical Indication (GI) tag?

A Geographical Indication (GI) tag identifies products that come from a specific region and have qualities, reputation or characteristics linked to that place. It helps protect the product’s origin, traditional methods and the communities behind it.
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Rooted in a place

A GI tag connects a product to the region that gives it its unique character, from its climate and soil to its local resources and traditions.
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Made the traditional way

GI protection helps preserve traditional knowledge, techniques and production methods passed down through generations.
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Supporting communities

GI tags help local artisans, farmers and producers build sustainable livelihoods around their traditional crafts and produce.
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Authenticity you can trust

For customers, a GI tag is a mark of origin and authenticity, helping distinguish genuine regional products from imitations.

800+ GI-tagged products. One extraordinary India.

From textiles and handicrafts to spices and agricultural products, India’s GI-tagged products reflect the remarkable diversity of its regions and communities. Discover some of the products that carry India’s heritage to the world.
Hand-knotted on traditional wooden looms, Bhadohi carpets are known for intricate floral, animal and garden-inspired designs.
An alcohol-free natural perfume crafted by distilling flowers, herbs and woods using the traditional deg-bhapka method.
A prized variety of turmeric known for its naturally high curcumin content and deep golden colour.
Grown in the unique terrain of Kodagu, Coorg Arabica gets its distinctive aroma and flavour from the region’s natural conditions.
Darjeeling Tea gets its distinctive character from the region’s unique combination of altitude, rainfall and mist.
A distinctive perfume oil made from the Santalum album variety of sandalwood, traditionally associated with Mysore.

The people behind India’s GI-tag heritage

Padma Shri Dr. Rajni Kant, widely known as the “GI Man of India”, has spent more than three decades working to protect India’s traditional crafts and agricultural products through Geographical Indications.

As a social worker and IPR expert, he has worked with artisans, weavers and farmers across India to secure GI recognition and create greater opportunities for traditional communities.

Watch Dr. Rajni Kant in conversation with Srinidhi Kalvapudi, Head of Amazon Global Selling India, on what GI protects, why it matters, and how Indian sellers can take their heritage to customers around the world.

Take your GI-tagged products to the world with Amazon Global Selling

A GI tag gives a product a powerful story of origin, authenticity and heritage. But reaching customers beyond India can come with its own challenges. Amazon Global Selling can help Indian GI-tagged sellers take their products to international customers.
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Reach customers across the world

List your products on 18+ international Amazon marketplaces and connect with customers across markets including the US, UK and Europe.
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Turn authenticity into a brand story

Show customers what makes your product special. Use tools such as A+ Content, Brand Stores and video to tell the story behind your product, its region and the craftsmanship that goes into making it.
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Simplify international fulfillment

With Fulfillment by Amazon (FBA), sellers can send inventory to Amazon’s international fulfillment centers while Amazon handles storage, order fulfillment, customer service and returns.
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Protect what makes your brand unique

Eligible brands can use Amazon tools such as Brand Registry and Project Zero to help protect their intellectual property and address suspected counterfeit listings.

India’s heritage deserves a global audience

Take your GI-tagged products to customers around the world with Amazon Global Selling.
Visit the Geographical Indications Registry to explore registered GI products from across the country.
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