Get ready for Amazon Great Indian Festival
Your readiness checklist before the festive season
Save more with seller fee benefits
Tools to power your festive success
Selection & Inventory
Add more products, keep stock ready
More products mean more chances to sell. Use Restock+ to get AI-powered recommendations on when and how much to restock, avoid stockouts that hurt your ranking and overstocking that eats into your margins.
Listing IQ
AI scores & rewrites listings that sell
Listing IQ scores your listing quality and uses AI to generate optimized titles, images, and A+ Content. A+ Content alone can boost conversions by 5–15%. It ensures your listings meet the standard 6+ images, 1 video, 5 bullet points, competitive pricing, and active stock.
Deals, Coupons & BxGy
Run offers that drive sales
Create Deals, Coupons, or Buy-X-Get-Y offers to attract more buyers and increase basket size. BxGy lets you bundle products and save up to 90% on shipping fees on each additional unit. Set budgets and dates to stay in control.
Make this festive season your biggest yet with Amazon.in
300M+
Unique visitors per year visit Amazon.in.2
99.3%
Indian pincode reach for delivery.2
38K+
Sellers achieved their highest-ever single day sales during festive events.2
20L+
Sellers are selling on Amazon.in.2
Festive tips, from creators to sellers
Get every sale day off to a strong start
Start each morning with five quick checks to stay sale ready and make the most of festive demand
Samriddhi, your sale day command centre
Track sale performance, spot opportunities, and take action with personalized insights, all in one place.
How Samriddhi helps you sell smarter
Everything in one place
No need to go through multiple reports. View your key metrics, insights, and recommended actions on one page.
Personalized recommendations
Get recommendations tailored to your business, with clear actions that help you quickly move from understanding the issue to taking the right step.
Plan smarter, sell more
Prepare ahead with phase wise inventory recommendations and the right affordability levers to help maximize conversions during the sale.
Useful all year round
Use Samriddhi beyond sale events to track performance, identify issues early, and drive consistent business growth.
Turn fee savings into festive growth
Learn how to make the most of fee reductions and maximise your returns during the festive season.
List more products on Amazon
Fee reduction provides an opportunity to add more products in these price bands providing higher chances of growth.
Price More Competitively
With lower fees, you may explore an opportunity to price more competitively especially in price-sensitive categories.
Reinvest Savings into business
You may consider channeling savings into deals, discounts, or promotions to potentially reach more customers.
Not Selling on Amazon Yet? This might be a great time to start
With fee reductions across multiple categories and price bands, this is a great time to register as a seller on Amazon, list your products, and start selling from day one.
Keep your bestsellers in stock
Festive demand can pick up quickly. Make sure your top selling products are ready to meet customer demand and avoid missed sales.
Check your recommendations: Use Samriddhi and Restock+ to identify products that need to be restocked.
Restock on time: Send inventory for your top ASINs before demand peaks.
Keep a close watch: Monitor your inventory regularly and take action when stock starts running low.
Missions, small tasks real rewards
Missions on Seller Central help you focus on the actions that matter most during the Great Indian Festival. Get personalized recommendations to strengthen selection, inventory and regional availability, while earning rewards and tracking your progress in one place. Take the right actions at the right time to meet customer demand and grow your festive sales.
Festive tips, from creators to sellers
Revenue Calculator
Calculate your Profitability1
To calculate your profit on Amazon.in, subtract the total selling fees and product cost from your selling price.
Profit = Selling Price – (Referral Fee + Closing Fee + Weight Handling Fee + Other Applicable Fees + Product Cost)
Profit = Selling Price – (Referral Fee + Closing Fee + Weight Handling Fee + Other Applicable Fees + Product Cost)
1Results provided by the Revenue Calculator are estimates only. Actuals costs may vary.
Reads to get you festival ready
Not a seller yet with Amazon.in?
2 Amazon Internal Data, 2025
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